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BEAUTIFUL, INTERESTING OR USEFUL?

A study about art museums visitors' taste

Undergraduate thesis (2016)
Supervisor: Emanuele Arielli
IUAV University
Multimedia Arts Undergraduate Degree

My interest towards the topic of my undergraduate thesis was born from some recurring thoughts in my head after a visit of an art museum: what will I remember in weeks, months, years? What did I really like? And mostly: why?

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First chapters are a theorical analysis about the artistic object itself, the concept of "taste" and "beauty", judgment crisis according to epochs and stereotypes. 

Then I approached to real data: talking to different Italian museum, I focused on researches made on GNAM and Praz Museum in Rome, Sforza Castle and Civic Museum in Milan. In particular, on visitors' feedbacks.

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Considering these different approaches, I've made some interviews outside Peggy Guggenheim Collection and Gallerie dell'Accademia in Venice (also gathering some data collected outside Punta della Dogana in 2014 for a previous paper). I consider interesting comparing opiniong about Ancient, Medieval, Renaissance, Modern, Contemporary Art.

Final step has been collecting Internet surveys, to take account of "cold answers".

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I understood better how people live their museum experience and what they await approaching to art pieces.

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