BEAUTIFUL, INTERESTING OR USEFUL?

A study about art museums visitors' taste

Undergraduate thesis (2016)
Supervisor: Emanuele Arielli
IUAV University
Multimedia Arts Undergraduate Degree

My interest towards the topic of my undergraduate thesis was born from some recurring thoughts in my head after a visit of an art museum: what will I remember in weeks, months, years? What did I really like? And mostly: why?

First chapters are a theorical analysis about the artistic object itself, the concept of "taste" and "beauty", judgment crisis according to epochs and stereotypes. 

Then I approached to real data: talking to different Italian museum, I focused on researches made on GNAM and Praz Museum in Rome, Sforza Castle and Civic Museum in Milan. In particular, on visitors' feedbacks.

Considering these different approaches, I've made some interviews outside Peggy Guggenheim Collection and Gallerie dell'Accademia in Venice (also gathering some data collected outside Punta della Dogana in 2014 for a previous paper). I consider interesting comparing opiniong about Ancient, Medieval, Renaissance, Modern, Contemporary Art.

Final step has been collecting Internet surveys, to take account of "cold answers".

I understood better how people live their museum experience and what they await approaching to art pieces.

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